2026-02-24
classification:Company News
February 24, 2026, the eighth day of the first lunar month, spring breeze brings warmth and everything is renewed. Guangxi Chesir Pearlescent Material Co., Ltd. and Zhejiang Hongzun Technology Co., LTD., both subsidiaries of Global New Material International, held the 2026, the Year of the Horse, Spring Festival Resumption Ceremony simultaneously. Employees across the group in China gathered together to set out on a new path with high spirits, jointly to accelerate towards the leading position in the global new materials industry. Both inside and outside the site, red lantern are hung high, and the festive atmosphere is abundant, filled with the enthusiasm of working together to embark on a new beginning.

The two companies forge ahead together at the beginning of the New Year
The beginning of the New Year represents a new journey ahead. The resumption ceremonies of Guangxi Chesir and Zhejiang Tonglu were held simultaneously in a joyous and harmonious atmosphere, with the New Year’s joy and the enthusiasm for hard work coming together, and all the employees were full of vigor and high spirits to welcome the new journey of the Year of the Horse.
Wang Lintan, Deputy General Manager of Chesir, on behalf of the company’s management and Chairman Su Ertian, extended New Year’s greetings to all employees and their families; Jin Zengqin, Executive Director and Vice President of Global New Material International and General Manager of Zhejiang Hongzun Technology, expressed his sincere gratitude to the project builders who remained on duty during the Spring Festival. The speeches from both sides reviewed the achievements of past efforts and outlined the blueprint for the New Year’s development, enabling all GNMI employees to anchor their goals, build consensus and boost morale at the beginning of the year, and inject strong impetus into high-quality development throughout the year.

Leading the way, setting the direction, and embarking on a new journey
2026 is a crucial year for Global New Material International to achieve leaping development based on the results of mergers and acquisitions, and it is also a key year for the mass production of the synthetic mica project at the Tonglu factory. The group has set clear directions and responsibilities for each business segment and production site, and has mapped out a clear path for development throughout the year.
Chesir adheres to the dual engines of Sino-German technology integration and global market expansion: the R&D department continuously focuses on high-end and personalized products to build a core technology moat; The sales team is deeply engaged in the existing market and exploring new fields, steadily increasing global market share; The production department strictly adheres to the bottom line of quality and efficiency, matching global customer demands to a high standard; Functional departments strengthen service guarantees and enhance synergy efficiency. All employees uphold the corporate spirit of “working together to build the future”, break down barriers, work efficiently and work together to overcome difficulties.
The Tonglu plant closely focused on the core goal of mass production of the synthetic mica project, steadily advanced interlocking commissioning of equipment and operation parameter optimization, striving to achieve stable mass production as soon as possible; by strictly adhering to the bottom line of safety production and continuously improving the production management system; we will build a work pattern that is vertically integrated and highly coordinated, turn the “blueprint” of project construction into the “real picture” of high-quality development, and work hard and strive for the peak in the key basic new materials track.

Resumption of operation after Chinese New Year brings good wishes and warmth to our hearts
Red packet conveys warmth for starting a new journey. Leaders of the two companies presented red packets to the employees on duty one by one at Chesir and Tonglu site . Each red packet carries the company’s care and expectations, delivering the first good wish of the New Year to every GNMI employee.
With joy and anticipation on their faces, we took photos to capture the precious moments of united efforts and a new journey together. Greetings and interactions have made the cultural concept of “GNMI as one family” more deeply rooted in our hearts, and have transformed this warmth into a powerful motivation for all employees to unite side by side and strive to be the best.
Move towards the world and work hard for the future
As the dragon and horse gallop on a new path, we unite our efforts to go global. 2026 is a crucial year for Global New Material International to unite its efforts and achieve leaping development. The technological integration between China and Germany, along with the core capacity of synthetic mica at the Tonglu plant, will form a “dual engine” for the group’s development, providing a stable and high-quality material guarantee for the global supply chain.
All colleagues of Global New Material International will stay true to our original aspiration, live up to our mission, pursue our dreams and work hard, continue to deepen in the field of pearlescent materials and synthetic mica, deepen the global market layout, drive development through innovation, gather strength through synergy, strive to write a new chapter of high-quality development in 2026, and let Global New Material International shine on the global stage, contribute more to the high-quality development of China ‘s new materials industry.
Wish all colleagues of Global New Material International every success in 2026!